Let's paint the picture - you got someone to fill out a form or call you from your website. Congrats! But now what?
Best case scenario - you were able to get in touch with them, schedule an appointment, and then complete the appointment.
While this is the big goal, chances are things didn't go so smoothly. Here are a few scenarios you may have run into and how RocketLevel can help smooth out the process.
Unable to reach
At this point, you've tried everything. You've called multiple times and even sent a few emails - but all you're getting is radio silence.
- Next step: People love to text which is why text messaging has become a top channel for communication. By making full use of RocketLevel's marketing journey and SMS features, you can send automated text messages to these hard-to-reach leads.
How to Use RocketLevel’s Text Messaging
Creating Custom Marketing Journeys
Lead not ready
You successfully got in touch with the lead but unfortunately, it isn't the right time for them or they simply need more time to think about it. Don't give up just yet!
- Automatically follow up with this person until they are ready to come in by creating a series of emails demonstrating your value and services.
Creating Emails from Templates
Creating Custom Marketing Journeys
Unqualified lead
If the lead's needs and your services don't match up, it is still important to leave a good impression. You never know if you could possibly work with them or someone they know in the future. For this reason, it is good practice to point them in the right direction and send them helpful information.
- Next Step: Send branded resources to the unqualified lead by creating a series of emails and text messages in your RocketLevel account.
Creating Custom Marketing Journeys
By creating these journeys in your RocketLevel account, you will save a great deal of time by not having to juggle your lead follow-up. Plus by automating this process you'll turn more leads into customers!
Note: Depending on your plan, you may already have access to these pre-created marketing journey flows in your account. To access your account’s Marketing Journey template library, please click here to log in and browse.
If you have any other questions about how to increase the conversion rate of your website and landing pages, please reach out via email or chat and we will connect you with someone from our Customer Success team.
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